Project Description

Pupil comments have been so far… ‘this looks interesting’, ‘cool cheetah’ and ‘I like the Egyptians’.
Teacher, Heycroft Primary School
One class in particular were extra excited about the activity: ‘we love this!’ they said. Most of our children love dinosaurs.
Teacher, Kensington Avenue Primary School
The children were so excited when news of the competition came through. They found the subject stimulating and were thoroughly engrossed in the activity as it caught and inspired their imagination. The whole school has benefited from the fabulous books donated to the Library which have attracted great interest from children of all ages.
Head Teacher, Ruckleigh School

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AUDIENCE

7- 11 year olds and primary school teachers.

OBJECTIVE

To boost brand awareness of the DKfindout! teacher resources and establish a presence in the school curriculum, with a particular focus on inspiring creativity amongst the key stage 2 pupils.

COMMUNICATION

A4 printed resources distributed in primary schools nationwide reaching pupils aged 7 – 11 years old, combining exciting activities with a fabulous competition to win books for the school.

 

HTML email distributed to primary school teachers.

 

Digital content available on Squizzes.com.

OUTCOMES

37,380 A4 activity/competition sheets distributed.

 

Email reached over 25k teachers.

  • 19% open rate for email.
  • 11% click-to-open rate for email.